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A real estate agent in Dubai Hills Estate checks his phone at the open door of a villa while a young couple looks at the garden.

Mindcat Inbox · WhatsApp CRM that keeps every lead with your brokerage

Every WhatsApp lead on the company number, with an owner, so the clients stay when an agent leaves.

For real estate brokerages in Dubai and Riyadh, then clinics, salons, workshops and shops. Leads from WhatsApp, Bayut, Property Finder, Instagram and your website land in one shared inbox. Each gets an agent, the permit and cash flag sit on the lead, and the manager sees who answered. Hosted in the UAE or the Kingdom from AED/SAR 89 per agent a month, set up by us, with the go-live date in writing after one morning with your sales manager.

Tell us your agent countPrice your team
Mindcat Inbox WhatsApp CRM: the shared conversation list, a WhatsApp conversation with Ahmed R. about a 2-bed on Bayut, a private note that the permit and Madmoun QR were checked, and the lead panel with lead source Bayut, area Dubai Marina, budget and Trakheesi permit number.
A Bayut lead for a Dubai Marina flat, answered from the company number, with the Trakheesi permit on the lead.Real screen, sample data

Where WhatsApp leads leak

Five places a Gulf brokerage loses the lead it paid for.

A tired broker in a Business Bay office at dusk holding two smartphones at once, a third phone face down beside his laptop, printed floor plans and sticky notes on the desk.
Before: two phones buzzing, a third face down, and last night’s portal leads somewhere in between.Illustrative photo

Every lead has an owner · how one lead moves

From the portal enquiry to the viewing, on one record the brokerage keeps.

A Thursday-night Bayut lead for a 2-bed in Dubai Marina, followed through every person who touches it.

  1. 01BuyerMessages the way they always doWhatsApp from the Bayut or Property Finder ad, Instagram, or the chat bubble on your website. It arrives on the company number, not an agent’s.On: WhatsApp or website chat
  2. 02Sales managerSees it landThe enquiry appears in the shared inbox. It goes to the Dubai Marina desk automatically, or the manager assigns it in one tap.On: Conversation list
  3. 03AgentReplies from the phoneBetween viewings, with a saved reply in English or Arabic. The lead’s area, budget and listing reference sit beside the chat.On: Agent view on the phone
  4. 04AgentRecords what was checkedTrakheesi permit number, Madmoun QR checked, or the REGA ad licence for a Riyadh listing. A private note the buyer never sees.On: Lead panel
  5. 05Compliance officerGets the cash flagIf the buyer offers AED 55,000 or more in cash, the agent flags it and the compliance officer is mentioned in a private note.On: Lead panel and notes
  6. 06OwnerSees who answeredReports show conversations, first reply time and resolutions per agent and per desk. The lead also goes to Salesforce, and new conversations show in your Slack channel.On: Reports
Step 1 uses your WhatsApp number once we register it with Meta during setup. Steps 4 and 5 use the lead fields we set up for you, and the Salesforce and Slack links in step 6 are connected during setup. Everything else works on day one.
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What it does · real screens

The WhatsApp CRM screens your agents will use every day.

Captured from our own running copy with invented sample data: a brokerage with desks in Dubai and Riyadh, six agents and a week of leads. Names, numbers and permits are not real.

  1. “Last night’s portal leads are on four different phones.”

    One shared inbox for every WhatsApp lead

    WhatsApp, website chat and portal leads sit in one list, on the company number. Mine, Unassigned and All show the sales manager what is waiting, which desk it belongs to and who has it.

    Used by
    Sales manager, agents
    On screen
    Nine open leads across two WhatsApp numbers, website chat and a portal feed, with agent and labels on each.
    Mindcat Inbox shared WhatsApp inbox: the All tab with nine open leads from WhatsApp Dubai and Riyadh numbers, website chat and portal leads, each with the agent’s name and labels such as hot-lead, off-plan and viewing-booked.
    Shared inbox: nothing waits on one agent’s phone.

  2. “I can’t prove we checked the permit before we sent the listing.”

    The lead’s file beside the chat

    Lead source, area, budget, listing reference, Trakheesi permit, Madmoun QR checked, REGA ad licence, and a cash flag for deals of AED 55,000 or more in cash. Private notes let the agent tell compliance without telling the buyer.

    Used by
    Agents, compliance officer, sales manager
    On screen
    A Palm Jumeirah lead offering cash on the deposit, flagged for goAML, with a private note to the sales manager.
    A WhatsApp conversation with Elena P. about a Palm Jumeirah villa, a private note that the client wants to pay AED 120,000 of the deposit in cash, and the lead panel with Trakheesi permit, Madmoun QR checked, REGA ad licence and the cash flag for goAML.
    Lead panel: the permit, the QR and the cash flag on the lead, not in someone’s head.

  3. “My agents live on their phones, not at a desk.”

    The same inbox on the agent’s phone

    Agents open the inbox in their phone’s browser between viewings: their leads, the conversation and the lead’s file. Replies still go from the company number.

    Used by
    Agents in the field
    On screen
    The list, a JVC off-plan conversation and the lead panel at phone size.
    Three phone screens of Mindcat Inbox: the conversation list with WhatsApp leads, a conversation with Sarah M. about an off-plan 1-bed in JVC with the payment plan, and her lead panel with Property Finder, Jumeirah Village Circle, budget and Trakheesi permit.
    On the phone: answer from a viewing, from the company number.

  4. “We broadcast new launches from a personal phone and the number got blocked.”

    WhatsApp broadcasts with approved templates

    Send a launch or a viewing reminder to a label, such as everyone tagged off-plan, using templates Meta has approved. Replies come back to the shared inbox. Scheduled and sent campaigns stay listed.

    Used by
    Sales manager, marketing
    On screen
    A scheduled JVC handover offer and a sent Arabic viewing reminder for the Riyadh desk.
    Mindcat Inbox WhatsApp broadcast list: a scheduled campaign “JVC 1-bed handover: off-plan enquirers” on the Dubai number and a completed Arabic campaign “Riyadh viewings this weekend” on the Riyadh number.
    Broadcasts: approved templates from the company number, replies in the inbox.

  5. “People ask about a villa on our website at 11 pm and nobody answers.”

    Chat on your website, answered from the same inbox

    A chat bubble on your listings pages. The visitor asks and an agent answers from the same inbox. Out of hours it says when you’ll reply and asks for an email.

    Used by
    Website visitors, agents
    On screen
    A sample Dubai Hills villa page: the bubble, the welcome and an agent’s reply offering two viewing slots.
    Three phone screens of a sample brokerage website: Dubai Hills villa listings with a chat bubble, the chat welcome “Marhaba! Looking to buy or rent?”, and a conversation where agent Priya offers Saturday viewing slots for the Maple 2 villa.
    Website chat: the 11 pm enquiry lands in the same inbox as WhatsApp.

  6. “I pay the portals every month and can’t see what my agents did with the leads.”

    Reports per agent, desk and number

    Conversations, first reply time, resolution time and replies per agent, per desk and per WhatsApp number, by day or week.

    Used by
    Owner, sales manager
    On screen
    Two weeks of sample conversations with first reply and resolution times.
    Mindcat Inbox conversation report with daily bar charts for conversations, incoming and outgoing messages, first response time and resolution time over two weeks.
    Reports: see who answered, and how fast.

  7. “Half my Riyadh team works in Arabic.”

    Arabic for the agents who want it

    Each agent can switch the screens to Arabic, and the layout runs right to left. Some screens are still in English today; we finish your fields, saved replies and the screens your team uses during setup.

    Used by
    Riyadh and Jeddah agents
    On screen
    An Arabic conversation about a villa in Al Malqa on the Riyadh number, with the screens in Arabic.
    Mindcat Inbox in Arabic, right to left: a Riyadh WhatsApp conversation with عبدالله ف. about a villa in Al Malqa, the agent’s Arabic replies, and the lead panel with the REGA ad licence.
    Arabic screens: partly today, finished during setup.
Tell us your agent count

Also included

The rest of the system, in one line each.

Who it is for

Three Gulf teams that sell on WhatsApp, before and after.

A real estate agent in Dubai Hills Estate checks his phone at a villa door while a couple looks at the garden.
Real estate brokers

Brokerages in Dubai and Riyadh

Before: Bayut and Property Finder leads go to whoever is on the listing, permits are checked from memory, and clients leave with agents. After: every lead is on the company number with an owner, the Trakheesi permit or REGA licence is on the lead, and the manager sees who answered.

Shared inboxPermit and QR fieldsCash flag
Two Saudi brokers in a north Riyadh office, one on the phone and one pointing at a laptop, framed aerial photos of villa compounds on the wall.
Developer sales teams

Off-plan launches

Before: launch-day enquiries pile up on a few phones in north Riyadh or JVC, and the payment plan goes out from personal numbers. After: one broadcast to everyone tagged off-plan, replies shared across the desk, and every enquiry assigned before the end of the day.

BroadcastsLabelsArabic replies
A receptionist at a Jumeirah dental and dermatology clinic talks on the desk phone while a patient waits on a sofa.
Clinics

Private clinics that book on WhatsApp

Before: the receptionist’s phone is the booking line, and when she is off nobody can see Tuesday’s bookings. After: booking messages land in one inbox the whole desk shares, with saved replies in Arabic and English and reminders from approved templates.

Shared deskSaved repliesReminders

Also used for

Workshops, salons and shops.

A service advisor in an Al Quoz car workshop photographs a worn brake disc on a lifted SUV with his phone while a mechanic points at it.
A service advisor photographs a worn brake disc to send the customer for approval.Illustrative photo

Built for the Gulf

What is ready today, and what we add during setup.

Every row is either true today or work we do during your setup. We say which.

What Gulf sales teams needWhere it stands
Data in the UAE or Saudi ArabiaToday. Shared copies run in the UAE; your own copy can run in Jeddah or Riyadh.
WhatsApp on the company numberToday, through Meta’s official WhatsApp Business API. We register your number with Meta during setup; Meta’s verification time is outside our control.
Trakheesi permit, Madmoun QR, REGA ad licence on the leadAdded during setup as fields on every lead. They record what your agent checked; they don’t look anything up with DLD or REGA.
Cash deals of AED 55,000 or moreAdded during setup: a cash flag, a label and a private note for your compliance officer. The goAML report itself is still filed by you, on goAML.
ArabicPartly today. Agents can switch the screens to Arabic and the layout runs right to left, but some screens are still in English. We finish your fields, saved replies and the screens your team uses during setup.
Leads into Salesforce, alerts in SlackSlack alerts today, connected during setup. Salesforce lead sync is built during setup.
Leads from Bayut, Property Finder and your websiteWebsite chat today. Portal leads arrive on WhatsApp today; a direct portal feed is built during setup for teams of 21 agents and up.

بالعربية

Mindcat Inbox in Arabic, for Saudi and Emirati teams.

Mindcat Inbox · صندوق واتساب مشترك لفرق المبيعات

واتساب مكتبك العقاري في صندوق واحد، وكل عميل له مسؤول. تصل استفسارات العملاء من واتساب والمنصات العقارية وموقعك إلى صندوق واحد على رقم المكتب، ولكل استفسار وسيط مسؤول عنه. ومع كل عميل رقم ترخيص الإعلان العقاري، وملاحظات الفريق، وسجل المحادثة كاملًا.

عندما يغادر الوسيط، يبقى عملاؤه مع المكتب. ويرى مدير المبيعات من رد ومن لم يرد، ويرسل رسائل واتساب جماعية بقوالب معتمدة من Meta.

البيانات مستضافة في الإمارات، أو في جدة أو الرياض لنسختك الخاصة. السعر لكل وسيط شهريًا بالريال، ويقل كلما كبر فريقك. واجهة النظام بالعربية جزئيًا اليوم، ونكمل الشاشات التي يستخدمها فريقك أثناء الإعداد.

Prices

Price your team: per agent, in AED and SAR.

Set your agent count and where it should run. One owner or admin login that only reads reports is free. Every price is also listed in full below.

Where should it run?

Your monthly price

AED 858

SAR 858 · USD 234 · about AED 72 per agent

One-time setup
AED 9,900
Per-order fees
None

AED and SAR are the same number. Excludes 5% UAE VAT and 15% Saudi VAT and Meta’s WhatsApp fees, which Meta bills to your own account. Annual prepay takes 15% off.

Tell us your agent count

The full price list

Every band, option and fee, in writing.

You pay per agent per month. An agent is anyone who replies to customers in that month. The price per agent drops as your team grows: each band’s price applies only to the agents inside that band. One owner or admin login that only reads reports is free.

AgentsAEDSARUSD
1 to 5898924
6 to 20595916
21 to 50454512
51 and up35359.50

Worked example. A brokerage with 12 agents pays 5 × 89 + 7 × 59 = AED 858 a month (SAR 858, about USD 234). With 5 agents it is AED 445. With 20 it is AED 1,330. With 50 it is AED 2,680.

How you run it changes the multiplier.

OptionPriceMinimum a month
Shared, hosted by us in the UAEThe agent price above3 agents (AED/SAR 267)
Your own copy, hosted by us in the UAE or Saudi ArabiaAgent price × 2AED/SAR 2,999 (USD 817)
In your own cloud or servers, run by usAgent price × 0.75, and you pay your cloud bill directlyAED/SAR 2,999 (USD 817)

One-time setup. Up to 5 agents: AED/SAR 4,900 (USD 1,334). 6 to 20: AED/SAR 9,900 (USD 2,696). 21 to 50: AED/SAR 19,900 (USD 5,419). Above 50: from AED/SAR 39,900, scoped in writing. Setup covers your WhatsApp number on Meta’s official API, website chat, your lead fields (permit, QR, REGA licence, cash flag), labels, saved replies in Arabic and English, Slack alerts and training. From 6 agents it also covers teams by desk, automatic assignment and Salesforce lead sync; for 1 to 5 agents, Salesforce lead sync is AED/SAR 3,900 (USD 1,062).

Billed at cost, outside the agent price. Meta’s WhatsApp message fees, SMS and any AI use. Meta bills your own WhatsApp Business account directly, so you see that bill. Annual prepay takes 15% off. Prices exclude 5% UAE VAT and 15% Saudi VAT.

Compare WhatsApp CRM options

What 10 agents cost with each option.

The same brokerage with 10 agents, priced from each option’s own published price list. Checked on 10 October 2026. VAT is extra everywhere, and so are Meta’s WhatsApp fees.

Swipe the table sideways to see every column.

Option10 agents a monthData in the UAE or KSAWho sets it upSource
Agents’ own WhatsAppNo software bill. The cost is the leads nobody answered and the clients who leave with the agent.On staff phonesNobodyYour week
Mindcat Inbox, sharedAED/SAR 740 (USD 201). One-time setup AED/SAR 9,900.Yes. UAE, or your own copy in Jeddah or RiyadhWe do, in Arabic and EnglishThis page
respond.io Growth, billed yearlyUSD 159, with 10 users and 1,000 monthly active contacts includedNot statedYou do, or their onboarding add-onrespond.io
WATI Pro, billed yearlyThe plan price (shown per region) plus USD 120 for 5 users above the 5 included (USD 24 each)Not statedYou do, with their onboardingwati.io
PropCRM (a real estate CRM with listings)USD 550 on Standard (USD 55 per user), USD 850 on Pro with WhatsApp automation (USD 85 per user)Not statedTheir teampropcrm.com
Build it yourselfServers, a developer to install, update and secure an inbox, and your own Meta number setupWherever you host itYour developerYour quote

A real estate CRM with listings and portal sync does more than an inbox, and costs more. If you already have one, or run Salesforce, Mindcat Inbox sits in front of it and passes the leads in. Ask each option three questions: where the data sits, whose name the WhatsApp number is in, and who answers when an agent can’t log in on a Friday.

How we start

From agent count to go-live, with the date in writing.

No demo maze and no annual contract to start. You see the plan and the price before you pay anything.

A sales manager in an abaya briefs three seated agents holding their phones in a JLT office, Dubai Marina towers through the window.
The morning sales huddle we plan around: who has which leads, and what is waiting.Illustrative photo

Why Mindcat

Hosted in the region. Set up and run for you.

Where it fits

Your industry and your seat.

FAQ

What brokers ask about a WhatsApp CRM.

Can several agents use one WhatsApp number?
Yes. The company number is connected once, and every agent answers from it in the shared inbox, on a laptop or in their own phone’s browser. Each conversation shows which agent has it, and the history stays with the brokerage.
What happens to the leads when an agent leaves?
They stay. You switch off the agent’s login and reassign the conversations. The full history, notes and lead fields remain.
Will WhatsApp block our number for broadcasts?
It depends on how you send. We use Meta’s official API with templates Meta approves, to people who contacted you or agreed to hear from you. Meta can still limit a number that gets many blocks or reports, so we set up your first broadcasts with you.
Who pays for WhatsApp messages, and how much?
Meta, billed to your own WhatsApp Business account at cost, outside the agent price. From 1 October 2026 a marketing message to a UAE or Saudi number costs USD 0.0576; replies inside a customer’s 24-hour window cost less. Our post on WhatsApp Business API pricing in the UAE has the full table.
Does it check the Trakheesi permit or Madmoun QR with DLD?
No. It records the permit number and that the agent checked the QR, on the lead, so you can show what was checked. DLD and the portals do the checking.
Does it file goAML reports?
No. It flags a cash deal of AED 55,000 or more and lets the agent mention your compliance officer in a private note. The report is filed by your brokerage on goAML.
Does it work in Arabic?
Partly. Agents can switch the screens to Arabic, right to left, but some screens are still in English. We finish your fields, saved replies and the screens your team uses during setup. Replies to customers can be in any language.
Does it replace our real estate CRM or Salesforce?
No. It handles the conversations. Listings stay in your real estate CRM, and leads pass to Salesforce through the sync we build during setup.
Can our team sign in with Microsoft or Google (single sign-on)?
No. Each agent signs in with their own email and password, and you switch a login off when someone leaves. Single sign-on is not included today.
What counts as an agent?
Anyone who replies to customers in a month. One owner or admin login that only reads reports is free.

The brief · one email

Tell us your agent count and where your leads come from.

The honest no: if the work is a software factory with a named delivery date, we are the wrong partner.

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