Salesforce MVP Hall of Fame (Shivanath Devinarayanan) · Founded 2022
Outreach message fit
Each draft checked against the prospect before it goes out. Mismatches come back, not sent.
Founded 2022 · Founder in the Salesforce MVP Hall of Fame · Dubai HQ · Kochi studio
- 01Models · Claude, Gemini, OpenAI, Bedrock
- 02Agentic systems · Agentforce, CrewAI, ADK, A2A
- 03Agentic memory · Neo4j, Cognee, IndyKite
- 04Automation and voice · n8n, Retell
- 05Deployment and governance · identity, evals, policy, audit
The stack
How we would assemble it.
The honest no: if the work is a software factory with a named delivery date, we are the wrong partner.
The decision
The decision, drawn.
Score predicted reply likelihood + Noul 'message mismatches prospect' before send
Jev · Score+Noul
Does this message fit this prospect?
- fits
- mismatch
Prospect: CFO, manufacturing. Draft opens with a developer-tools case study.
Noul · mismatch 0.89
The flow
One draft, checked before it sends.
Drafted
Claude or OpenAI writes it
From the prospect record in Sales Cloud.
Jev decides
Does it fit this prospect
Fits or mismatch, with a score for how likely a reply is.
Above the line
The sequence sends it
Drafts that fit go out as planned.
Below the line
Mismatches come back
A CFO does not get the developer case study. The draft returns unsent.
The job
What has to be true.
Set the threshold on the score. Low confidence goes to review. Act at 0.85 or higher. Block at 0.15 or lower. Between 0.35 and 0.65, a person decides.
The figure
Builder's figure. Not reproduced by us.
Detected lead-message mismatches across 700 leads
apimodels.app/jev-use-casesWrite your house rules into the request. When rules were left out, Jev got 5 of 24 right with high confidence (Huryn). Validate thresholds on labelled samples.
Who runs it
Who would run this, and what changes.
Example
Marketing manager, Dubai software reseller
Today: One outreach template goes to finance heads and IT heads alike. Replies are rare, and some are annoyed.
After: Each draft is checked against the prospect before it sends. Mismatches come back for a rewrite.
For CMOsExample
Business development head, Riyadh consultancy
Today: The team writes every note by hand because automated ones read wrong to senior buyers.
After: Drafts are scored before send. The team rewrites only the ones flagged as a poor fit.
Professional services firms
The brief
Name the decision your team makes a thousand times a day.
We read the process and write down where Jev fits, where it does not, and where the line sits.