Salesforce MVP Hall of Fame · Salesforce consulting partner since 2010
Salesforce integration. One record, not a second source of truth.
We map what must stay in Salesforce and what should stay elsewhere, then wire the two. MuleSoft, APIs, and the connectors the work actually needs.
Salesforce consulting partner since 2010 · MVP Hall of Fame · 200+ agents in production · UAE, India and US desks
The work
What we do in the org.
Salesforce is live, or about to be, and the work still happens in ERP, finance, a warehouse, or a portal. People copy fields between systems. Reports disagree.
Who owns what
Each system keeps its job.
01
Salesforce
The customer, the deal and the case.
02
The pipe
Native connector, API or MuleSoft, picked from the failure mode.
03
ERP
The order, the invoice and the payment.
04
Error queue
Retries and dead letters, with a named person.
Mermaid source
flowchart LR
S["Salesforce: account, opportunity, case"] --> P["Pipe: connector, API or MuleSoft"]
P --> E["ERP: order, invoice, payment"]
E --> P
P --> Q["Error queue a person watches"]Before and after
Two sources of truth, or one.
Today
After
- Finance retypes the order from Salesforce
- The order posts once, with an audit trail
- Sales and finance reports disagree on revenue
- Each number has one owning system
- A sync fails and nobody hears
- Failures land in a queue with an owner
- Everything syncs because it can
- Only the fields that must not drift move
Sequence
Map it. Pick the pipe. Watch the errors.
- 01MapSystems, owners, and the fields that must not drift.
- 02Choose the pipeNative connector, API, or MuleSoft. Picked from the failure mode, not the slide.
- 03Ship with errors visibleRetries, dead letters, and a person who sees them.
The honest no
When we are the wrong partner.
The honest no: if the work is a software factory with a named delivery date, we are the wrong partner.
Who retypes today
Two systems, one record.
Example
Finance controller at a Riyadh distributor
Today: Every order is retyped from Salesforce into the ERP. At month end the revenue reports disagree.
After: The order posts once with an audit trail, and each number has one owning system.
For CFOsExample
Operations manager at a Dubai property manager
Today: Leases sit in Salesforce, payments in the accounting system. A sync fails and nobody hears.
After: Failures land in a queue with a named owner.
Property managementExample
Service head at a US equipment maker
Today: Service cannot see what shipped. The serial numbers live in the ERP.
After: Only the fields that must not drift move, so service sees the asset on the case.
MuleSoft
The retype
The order typed twice, by hand.
IllustrationThe brief
Send the situation.
One email. The situation travels with it. The assessment is free: a short read of the org and a written note. If you go ahead, the first build week is a fixed AED/SAR 14,900 (about USD 4,050), credited in full when you sign the build within 60 days.

